What we’re good at?

We understand early-stage chaos.

We’ve built People systems from scratch, so we know what actually matters and what doesn’t for a startup in motion.

We blend deep executive search expertise with early-stage People leadership to help founders hire better and build stronger teams.

We hire with integrity.

We don’t just match skills; we evaluate values, behaviour, and leadership potential with a psychology-informed lens.

We see patterns others miss.

With a decade of search experience + strong intuitive and analytical strengths, we identify risks, red flags, and true fit early.

We translate people problems into clarity.

Whether it’s hiring, culture, or conflict, we help founders make decisions with calm, structure, and confidence.

Let us help you

Our approach

1

2

Diagnose

Understand your team, culture, leadership style, and needs.

Design

Create systems tailored to your stage, values, and goals.

Deliver

Hands-on support across hiring, onboarding, and people strategy.

3

4

Develop

(Coming soon) Psychology-backed leadership coaching.

Understanding the overarching trends of your business and overall market saves you time, money and energy in the long run, and can help you dominate your market.

How will you benefit?

Better hires

Decision clarity

Team trust

Healthy culture

Founder confidence

Risk reduction

We’ve helped them

While People Penguin is a new venture, the work behind it isn’t.
Our founder has partnered with multiple early-stage startups and growing teams across executive search and People strategy.

Contact us

Whether you’re hiring, scaling, or simply thinking through a people decision, let’s have a thoughtful conversation.